Set clear product goals that align teams, prioritize user value, and deliver business impact — one OKR at a time.
Product Manager OKRs (Objectives and Key Results) are strategic goal-setting frameworks that help product leaders focus on outcomes rather than tasks. These OKRs align product vision, customer needs, and business goals into measurable achievements.
Align product roadmap with business objectives
Prioritize features based on user and market feedback
Track progress toward product goals with clear metrics
Improve cross-functional collaboration between teams
Focus on outcomes instead of outputs
KR1: Conduct 20 user interviews to gather qualitative insights
KR2: Increase product NPS from 30 to 50
KR3: Validate 3 core product hypotheses through testing
KR4: Achieve 80% user satisfaction on new feature releases
KR1: Launch 2 high-impact features based on customer feedback
KR2: Achieve 70% adoption of newly released features within 30 days
KR3: Reduce feature onboarding time from 10 to 5 minutes
KR4: Collect feedback from 80% of early adopters
KR1: Increase sprint goal completion rate from 70% to 90%
KR2: Reduce average story rollover rate by 50%
KR3: Hold post-sprint reviews for 100% of sprints
KR4: Decrease bug rate in shipped features by 25%
KR1: Increase DAUs by 20% over the next quarter
KR2: Improve average session duration by 15%
KR3: Reduce churn by identifying and fixing 3 user drop-off points
KR4: Implement 2 product-led growth loops to drive engagement
KR1: Organize 3 alignment workshops with design, dev, and sales
KR2: Implement a shared roadmap tool across all stakeholders
KR3: Achieve 90% stakeholder satisfaction in quarterly feedback
KR4: Define and document 100% of key product decisions
KR1: Complete MVP development within 8 weeks
KR2: Onboard 50 beta users for early feedback
KR3: Reach 95% of launch checklist items completed
KR4: Generate 1,000 signups in the first month post-launch